aparna mukherjee wiki : Aparna Mukherjee is a Media and Tech advisor for major publications in the United States of America.
A digital journalist and editor, Aparna Mukherjee develops and engages new digital audiences, focusing on content strategy and enterprise social media for some of the world's most influential media companies, as well as education brands and a top three consulting firm, where she serves as its first social media editor. Her experiences include producing the Bloomberg Terminal's first VOD interview program and running the Bloomberg Forum conference series; launching_ The New York Times_ Knowledge Network, a course management system; relaunching a major Wall Street firm's online alumni network, and serving as editorial director of the interactive agency that became Razorfish's Philadelphia office.
Aparna has reported for The Associated Press,_ Business Week, Far Eastern Economic Review,_ and Bloomberg Markets, and contributes to the Wall Street Journal and CNBC, where she served as the business network's first global business development and M&A manager. She's co-written and updated books ranging from a Fodor's travel guide to South China to Wiley's first Internet advertising textbook. An alumna of Bryn Mawr College and a former Luce Scholar, Aparna holds a dual MA Journalism and MBA from Columbia University, where was a Knight-Bagehot Fellow in Economics and Business, and lectures executive MBAs on digital strategy projects.
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